Creative Brief – Logo Name First Last Email GOALSWhat is the goal for this logo?What is the one thing it's supposed to do?ContextWhere will this logo live?ie. where will it be usedWho is your target audience?What does your target audience care about?What does your target audience need to see?How do you want your target audience to feel after seeing the logo?How would you describe your brand? e.g modern, confident.You can show me examples with your Pinterest boardWhat other logo examples accomplish similar goals?You can show me examples with your Pinterest boardWhat do you like about them?What should I avoid when designing this logo and why?If you have a current logo, what needs to be preserved to maintain brand equity?ConstraintsAre there any parameters I need to work within for this project?What should the logo look and feel like?Are there brand guidelines we need to follow?Are there any things I must do?Are there any things I cannot do?PhoneThis field is for validation purposes and should be left unchanged. Δ